Perhaps more than ever, today’s brands understand the value of using high-quality commercial photography in their marketing materials, whether they’re posting on Instagram Stories or publishing a magazine spread. In fact, according to research from HubSpot, marketers find photo and image posts to be the most successful at engaging their audiences on social media, beating
Month: May 2021
Richard Avedon was known for his portraits with plain white backgrounds. Fred Herzog was famous for shooting Kodachrome film at a time when few photographers were working in color. Ren Hang gained recognition for his bold use of direct flash. For these legendary artists, having a recognizable aesthetic and distinctive point of view meant standing
In recent years, images from the 500px collection on Getty Images have appeared on websites for leading newspapers and magazines, such as Forbes, Metro, The Telegraph, Smithsonian Magazine, Cosmopolitan, Buzzfeed, Country Living, and Men’s Health, to name just a few. Unlike most photo-sharing communities, 500px empowers their Licensing Contributors to sell work online and earn
In recent years, customers have called for more inclusive advertising, made by and featuring people of all abilities, gender identities, body types, ages, ethnicities, and more. But recent research from Facebook IQ reveals that despite the fact that 71% of people expect brands to promote diversity and inclusion in their online advertising, underrepresentation remains a
Licensing Contributor Wener Lerooy is a photographer based in Brussels, Belgium. Werner’s portfolio captures cityscapes, architecture, landscapes, beauty, and lifestyle content. Werner’s work has been featured and published internationally and was the recipient of the CEWE Photo Awards 2018. Q: Tell us a bit about yourself and what first got you interested in photography? A:
At 500px amazing photography is at our core, but these photos would not be possible without the talented people behind the lens. The 500px Spotlight series highlights the global and diverse photographers that are part of the 500px Community. This week we are excited to introduce you to minimalist architectural photographer Ash Camas. This interview is
Last month we partnered with the talented Neil Dankoff to launch the first 500px and Neil Dankoff Photography Competition. This was an exclusive opportunity for the 500px Community to exhibit their work in a Neil Dankoff Gallery, win one of six prize packages, and for one person to win a photography dream trip to Indonesia
500px is committed to providing photographers with opportunities to participate in evolving trends within commercial advertising. We not only want to provide an authentic look at global experiences, but redefine representation and drive inclusivity within commercial photography. The 500px Commercial Grant: Project #ShowUs was shot and produced as part of the Dove, Girl Gaze, and
In many ways, the last year has changed our relationship with wild places; as the COVID-19 pandemic forced us to confront the dangerous consequences of exploiting the natural world, we simultaneously turned to nature for comfort and adventure. The “bikepacking” trend took off in the United States, with bike sales soaring throughout 2020, while Australians
A few years ago, a survey from Nielsen revealed that advertisements depicting real-life situations resonated most powerfully with customers, as selected by 44% of global respondents. Great ad campaigns tell familiar and relatable stories, so it’s no surprise that many of the most successful commercial photos on 500px capture people in their everyday lives. Trends
Some of the most memorable pictures of the last century were created on rainy days. In 1899-1900, Alfred Stieglitz photographed a coach making its way through the city streets under a spring shower. Later, Henri Cartier-Bresson caught a man leaping over a puddle and immortalized the fleeting moment in his picture Behind the Gare Saint-Lazare.
At 500px amazing photography is at our core, but these photos would not be possible without the talented people behind the lens. The 500px Spotlight series highlights the global and diverse photographers that are part of the 500px Community. This week we are very excited to introduce you to Teddy Tavan, a Kenyan photographer who uses
In 2020, much of our lives were put on hold, but photographers, creatives, and marketers still found ways to produce content from home. Honda released a commercial shot entirely at home, using a toy car, while Zara had models shoot their campaign visuals from their homes. Tyler Babin shot a Nike advertisement in his living